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Lead design group in creating a variety of concepts for PlayStation's merchandise being sold at E3. A wide variety of creative was pitched. These were some favorite concepts.

Company: Sony Computer Entertainment // Designer: Josiah Serrano // 2015 // Role: Creative Director
Lead design group in creating a variety of concepts for PlayStation's merchandise being sold at E3. A wide variety of creative was pitched. These were some favorite concepts.

Company: Sony Computer Entertainment // 2015 // Role: Creative Director
Lead design group in creating a variety of concepts for PlayStation's merchandise being sold at E3. A wide variety of creative was pitched. These were some favorite concepts.

Company: Sony Computer Entertainment // 2015 // Role: Creative Director
Lead design group in creating a variety of concepts for PlayStation's merchandise being sold at E3. A wide variety of creative was pitched. These were some favorite concepts.

Company: Sony Computer Entertainment // 2015 // Role: Creative Director
Lead design group in creating a variety of concepts for PlayStation's merchandise being sold at E3. A wide variety of creative was pitched. These were some favorite concepts.

Company: Sony Computer Entertainment // Designer: Louis Csontos // 2015 // Role: Creative Director
Lead design group in creating a variety of concepts for PlayStation's merchandise being sold at E3. A wide variety of creative was pitched. These were some favorite concepts.

Company: Sony Computer Entertainment // 2015 // Role: Creative Director
Lead design group in creating a variety of concepts for PlayStation's merchandise being sold at E3. A wide variety of creative was pitched. These were some favorite concepts.

Company: Sony Computer Entertainment // 2015 // Role: Creative Director
Lead design group in creating a variety of concepts for PlayStation's merchandise being sold at E3. A wide variety of creative was pitched. These were some favorite concepts.

Company: Sony Computer Entertainment // Designer: Josiah Serrano // 2015 // Role: Creative Director
Lead design group in creating a variety of concepts for PlayStation's merchandise being sold at E3. A wide variety of creative was pitched. These were some favorite concepts.

Company: Sony Computer Entertainment // 2015 // Role: Creative Director
Lead design group in creating a variety of concepts for PlayStation's merchandise being sold at E3. A wide variety of creative was pitched. These were some favorite concepts.

Company: Sony Computer Entertainment // 2015 // Role: Creative Director
Lead design group in creating a variety of concepts for PlayStation's merchandise being sold at E3. A wide variety of creative was pitched. These were some favorite concepts.

Company: Sony Computer Entertainment // Designer: Louis Csontos // 2015 // Role: Creative Director
Lead design group in creating a variety of concepts for PlayStation's merchandise being sold at E3. A wide variety of creative was pitched. These were some favorite concepts.

Company: Sony Computer Entertainment // Designer: Josiah Serrano // 2015 // Role: Creative Director
Lead design group in creating a variety of concepts for PlayStation's merchandise being sold at E3. A wide variety of creative was pitched. These were some favorite concepts.

Company: Sony Computer Entertainment // Designer: Louis Csontos // 2015 // Role: Creative Director
Lead design group in creating a variety of concepts for PlayStation's merchandise being sold at E3. A wide variety of creative was pitched. These were some favorite concepts.